Nopa

Brief: To create a washing powder ad.

Idea: Nopa is an old but forgotten washing powder with a dull attitude. It disappears within all the other fellow washing powder-brands. We wanted to create a new and more kind attitude. It's supposed to be as kind as the powder itself.

To distinguish Nopa ads from other washing powder brands we decided to go into the washing mashine where we tell the story about why Nopa is the washing powder one should wash its clothes with.

With Katarina Jeremic

 

 

Linnea Olmarken scrap book Linnea Olmarken Art Director CV Linnea Olmarken Art Director Liljevalchs Linnea Olmarken Art Direktor PS1 MoMA Ident Linnea Olmarken Art Director jox Linnea Olmarken Art Director Nopa Washingpowder